There is a profound harmony between time and stone: a beauty that does not fade, but endures and continues to tell its story in new ways as the years go by.
At the dawn of humanity, stone was shelter, a tool, and a symbol. Used since the Paleolithic to build, protect, and pass on knowledge, it has marked human landscapes with its solemn and incorruptible presence. In the Middle Ages, it was employed to build castles and cathedrals; during the Renaissance, it became a material of cladding, ornament, and luxury.
Favorita embraces this millenary legacy with the mission of bringing it into the present, with care and attention given to every slab. This is how a project was born and has grown, for more than sixty years, crossing oceans and uniting tradition with vision, history with matter.
Origins and Growth: Locations in Northern Italy
Over 60 years ago, in the heart of the Veneto region, in Lonigo, the Conterno family founded Favorita: a company that is not only a business, but also a heritage and a vocation.
Over time, the dream expanded: a second facility was opened in Cavaion Veronese, where the same passion for material quality and continuous innovation continues to thrive.
In the Favorita world—though broader today—technology and tradition intertwine every day. Here, natural stones are selected, processed, and polished to express their full potential. They are living matter, passion, a language made of veins, unexpected colors, and millenary movements.
Natural Stones: Characteristics and Charm
In Italy, according to UNI 8458 standards, natural stones are divided into four main categories of stone products, classified by hardness, polishability, composition, and origin.
- Marbles: Compact, crystalline, and able to reflect light uniquely. They include alabasters, onyxes, breccias, and limestones.
- Granites: Hard, resistant, rich in quartz and feldspar. They include porphyries, basalts, gneisses, and diorites.
- Quartzites: Elegant and versatile, formed by a long metamorphosis of sand. Rich in quartz, they are resistant, compact, and ideal for contemporary and demanding spaces.
- Onyxes: Translucent, vibrant, and crossed by light. Rare stones with scenic charm, onyxes are perfect for creating plays of transparency and surfaces with one-of-a-kind allure.
- Semiprecious Stones: Fascinating and unique, derived from natural crystals and minerals such as amethyst, lapis lazuli, and agate. True surface jewels, meant for projects of high artistic and decorative value.
The choice among these materials should not be based solely on aesthetics. Each stone also stands out through its technical properties (resistance to frost, compression, fire; hardness and porosity; workability and durability).
“Favorita Exclusives”: When Nature Creates Art
The Favorita Exclusive Collection brings together a selection of rare and extraordinary natural stones, chosen for their technical excellence and the authenticity of their character.
It is our deep love for matter that guides us in selecting the most singular varieties, refined expressions of geological metamorphosis. Stones that speak for themselves—and that we have chosen to preserve exclusively, to become the future protagonists of space.
Our exclusives do more than cover surfaces: they create identity, tell stories of environments, and define visions.
Conclusion
Favorita was born from a love for natural stones and from the wonder that every slab of marble, quartzite, or granite carries with it.
Today, we are a benchmark for architects, interior designers, planners, and anyone seeking natural stones not just to cover surfaces, but to give spaces a voice.
With a global network and a philosophy that unites craftsmanship and innovation, Favorita continues to grow—looking toward the future, while staying rooted in a history as ancient as the world itself.
